Best E-liquid in UK

Best E-Liquid (UK)

E-liquid fuels your vaping experience. With the nicotine you’re looking for and a range of delicious flavours, finding a supply of tasty and well-made e-liquid is essential to enjoying your vaping experience.

So UK vapers might find themselves wondering, what’s the best e-juice in the UK?

The good news is that many of the best e-juice brands overall will ship to the UK, even if they don’t have a dedicated UK seller, so your options are wide open.

But that doesn’t help much if you’re looking for some recommendations. The basic question, “what is the best e-juice in the UK?” still needs an answer. Although it’s hard to be objective when it comes to taste, here are our suggestions.

Best E-Liquid in the UK

10 – Twelve Monkeys

Twelve Monkeys Vapor e-juice

You can pick up the Twelve Monkeys juices for £4.99 for 10 ml of the salts, or £14.99 for a 50 ml short fill. If you’re looking for cheap e-liquid in the UK, there are also savings if you buy more than one bottle.

Twelve Monkeys may be a Canadian mixer, but with distributors in the UK and generally wide availability all-round, they’re a great choice if you’re looking for a top UK e-liquid.

In fact, they won the European Best International Brand award in 2017, and they’ve made a name for themselves around the world for their high-quality fruity and dessert juices. Like many brands these days, they offer both standard e-liquids (in “short fill” format for EU-based sellers) and higher-strength, nicotine salt options intended for pod devices.

The range of flavours is heavily focused on fruits – as you might expect from the name – with options like Congo Cream (strawberry and vanilla), Bonogurt (mixed berries with yoghurt) and Shoku (raspberry, strawberry and passion fruit).

However, other options like Galago (tobacco, vanilla and chocolate) and Maracaz (macaroon, raspberries and roasted almonds) take the brand in other directions, as well as the “Iced” line of mentholated options.

The standard juice line has a 65% VG mix, but the salts come in 50/50. For the salts, you have a choice between 10 and 20 mg/ml in the EU.

9 – Halo Vapour Co. (E-Cigarette Direct)

Halo Vapour Co E-Juice - Diacetyl Free E-Juice

You can pick up a 10 ml bottle of Halo Vapour Co. e-juice for £3.99.

E-Cigarette Direct’s Halo Vapour Co. e-liquids make this list thanks to their impressive range of flavours, great prices and high-quality. They have 20 e-liquids in their selection, including solid tobacco options (like American Red and Classic Virginia), menthols (Spearmint Breeze and Menthol Blast), tons of fruity flavours (including Summer Strawberry, Apple and Apricot, and Manic Mango), sweet options (like BlackJack Twist and Pear Drops), desserts (like Cherry Bakewell and Vanilla Ice Cream) and the coffee blend Coffee Cream. There is something for everyone there, with plenty of all day vapes in the selection.

The small e-liquids from Halo Vapour Co. come in a 50/50 PG/VG ratio, which makes them suitable for pretty much any device you may have. They’re all lab-tested to ensure you get diacetyl free e-juice, and come in 0, 3, 6, 12 and 18 mg/ml of nicotine, which is pharmaceutical grade. They also have “short fills,” which are bought nicotine free, but with space in the bottle to add a nicotine shot or base to bring it up to your desired strength. These come in a cloud-friendly blend of 70% VG. If you’re looking for the highest-quality UK e-liquids, Halo is a great company to check out.

8 – Wick Liquor

Wick Liquor zero-nicotine vape juice

The Wick Liquor short fills cost £14.99, the 10 ml options cost £3.99 and the salts are £4.99.

Wick Liquor is a UK-based mixer with a “boutique” approach to e-juice, focusing on knocking a few, delicately-layered and complex flavors out of the park rather than offering something for everybody. Their range includes Boulevard (fruit punch, with passion fruit, orange juice and loganberries), Boulevard Shattered (with added menthol), Carnival (glazed dough rings and sugar skull cake), Contra (vine citrus and fruit compote) and Déjà Voodoo (coconut husk and sugar cane). All of the juices are beautifully-crafted, and the care and attention that went into crafting each is why this juice is up there among the best UK e-liquid brands.

The vape juices from Wick Liquor are available as 50 ml “short fills,” with no nicotine but room for a nicotine shot, as 10 ml bottles in either 3 or 6 mg/ml of nicotine, or salt nicotine juices in 10 or 20 mg/ml. The salts come in 50/50 PG/VG and the others are 80% VG, making them among the most popular e-liquid for clouds as well as for flavor.

7 – Monster E-Liquids

Jam Monster Tobacco vape juices

The Jam Monster e-juices cost around £13 ($16.99) for a 100 ml bottle and £13.80 ($17.99) for a 30 ml bottle of salts.

Previously known mainly through their Jam Monster line-up, Monster e-liquids have branched out a little from their laser-focused beginnings. While you can still pick up the Strawberry, Blueberry, Raspberry and Banana Jam Monster offerings, they also have the Custard Monster, Tobacco Monster and Ice Monster line-ups, which offer pretty much what you’d expect. The custard line-up is the direct continuation of the original Jam options in some ways, with Strawberry, Blueberry and Vanilla on offer, and if you’re looking for the best custard e-juice in the UK it’s a great place to start. We have a review of Jam Monster here if you want to read more.

Like many juice companies these days, they offer nicotine salt options in addition to the traditional e-liquids. The ordinary line-up comes in 100 ml bottles, with a fixed 70% VG mix that does a good job of balancing flavour with vapour production. You can pick these up in either 3 or 6 mg/ml of nicotine, so they’re really intended for sub ohm devices. The salt line-up comes in 30 ml bottles, covering all of the same flavours but with nicotine levels of 24 mg/ml and 48 mg/ml.

6 – Naked 100 E-Juice

Naked 100 - Best UK E-Liquid

You can buy the e-liquids direct from the US for $21.95 (about £16.30) for a 60 ml bottle.

Naked 100 is a relatively new mixer, but one that’s picked up tons of support from vapers in time they’ve been around. Although they’re based in the US, they’re readily available in the UK too and deserve a spot on this list. The company offers a wide selection of fruity, menthol, candy and tobacco flavours, with options such as Berry Belts (a strawberry sour belt candy option), Go Nanas (a creamy banana flavour) and Frost Bite (menthol, pineapple, honeydew and cantaloupe) offering well-captured fruit bases with extra twists to separate them from the competition. There are tons of great e-juices in the line-up, and they’re well-worth trying if you’re looking for the top e-liquid brand in the UK. You can also check out our review of Naked 100 here.

The e-liquids are all 70% VG, which makes them a solid option if you’re looking for a great e-liquid for clouds. The flavours all pop out and every component is well-captured, but the fruits in particular are really great. The e-juice is available in 0, 3, 6 and 12 mg/ml of nicotine, and it comes in 60 ml bottles as standard. However, short fill versions are available and come with a separate 10 ml bottled nicotine shot, so you can buy from UK sellers and mix your own 60 ml, 3 mg/ml version to still comply with the TPD.

5 – Charlie’s Chalk Dust

Charlie's Chalk Dust E-Juice UK

You can pick up bottles from the US for $21.95 per 60 ml (about £16.30) or TPD-friendly 10 ml bottles at £14.99 for three from inside the UK.

Charlie’s Chalk Dust has made a name for itself over the years, putting out an excellent range of flavours, built on interesting combinations of well-replicated components. Its spot on this list comes thanks to its well-captured fruits and delicious dessert e-juices in particular. The brand has a couple of main lines of e-juice, the white and black labels. The white label options include the blueberry and watermelon Big Berry, the apple cinnamon and milk Mustache Milk and the apricot pastry Drama Swirl. The black label range features the strawberries and milk Slam Berry, the sour apple Jam Rock and the creamy vanilla Sweet Dream.

The brand doesn’t stop there, though, with the Pacha Mama line-up featuring a bunch of impressive fruit combinations including Strawberry, Guava, Jackfruit, and Mango, Pitaya, Pineapple. They’ve also added the Meringue line-up, with three juices (called Mr., Ms. and Uncle Meringue), and there are also two gold-labelled options, CCD3 (sea salt savoury caramel and ice cream), and a Campfire, smores-inspired flavour. The PG/VG ratio of the juices varies, but all are above 60% VG, so they give you great clouds, but more than anything, Charlie’s Chalk Dust makes this list for offering some of the best e-liquid flavours in the industry.

The juices aren’t ideal for just-switching smokers, though, since they’re only available in 0, 3 and 6 mg/ml of nicotine, but they’re well-deserving of a spot on this best e-juice list and worth trying out if 6 mg/ml of less of nicotine is enough for you.

4 – Ohm Brew

Ohm Brew vape juice

You can pick up Ohm Brew for £13.99 for the short fills and £3.99 for the nicotine salts, which is a great price for some of the best vaping liquid in the UK.

Ohm Brew is a mixer based out of Belfast, launched in 2017 and earning fans across the UK pretty quickly afterwards. They have a pretty big range of juices on offer, covering fruits, desserts, sweets, menthol, tobacco and drinks, grouped into different lines. These include the Badass Blends (with options like Punchy Pineapple and Spiced-Up Strawberry), Flavour Lab (including Cloudy Lemonade and Kiwi Watermelon Pomegranate), Innocent & Guilty (including Mango Banana Apricot and Cookies Milk) and many others. Many of their most popular flavours are also available in nicotine salt form too.

The Ohm Brew line-up is mainly built around their short fill options, which have 50 ml of nicotine-free e-juice in 60 ml bottles, ready to be topped up with nicotine shots to bring it up to your desired level. The short fill juices come in a 70% VG mix, which are perfect for sub ohm devices and most modern vape pens. The salt line-up comes in 10 ml bottles, with a 50/50 PG/VG mix and in either 3, 6, 12 or 18 mg/ml of nicotine. This is lower than many of the salt juices from the U.S., but European rules mean you can only get higher levels than 20 mg/ml if you import.  

3 – Element E-Liquid

Element E-Juice - Best E-Liquid UK

You can pick up Element E-Liquid from the US for $24.95 (about £18.65) for a 60 ml bottle.

Element E-Liquid has really made a name for itself thanks to its well-captured and consistently-delicious range of e-juice flavours. Their position on this best UK e-liquid list is all down to the quality of the flavours they put out. They have specific lines for nicotine salt e-liquids, tobacco flavours, a Dripper Series (high VG e-juice with fruity a dessert flavours), the FAR series (which features fruity and sweet flavours, with plenty of slushie-inspired options), Emulsions (mixtures of two popular Element flavours) and the Tonix line-up (which features options like Peppermint, PB and Blueberry Jam and Cherry Almond).

The short version is that Element’s line-up has something for everyone. There are so many great flavours on offer it’s hard to do them justice, and if you’re looking for a all-day vaping liquid, the selection is a great place to start. The PG/VG ratios vary, but they’re always over 50% VG and most are higher-VG than this. They come in either 0, 3 or 6 mg/ml of nicotine.

2 – Black Note

Black Note naturally-extracted tobacco e-liquid

Black Note e-juices are available here.

Black Note is a specialist mixer, but if you’re looking for tobacco e-liquids in the UK, there is nowhere better to buy from. They take top spot on our list because of their approach: rather than mixing tobacco flavours from combinations of artificial flavourings, their e-juices use real tobacco leaves for flavour.

After a 6 to 8 week steep in PG and VG, the flavours from the tobacco infuse into what will become the finished e-juice, producing a realistic and nuanced tobacco flavour that is impossible to recreate any other way. If you’re looking for the best vaping liquid in the UK and you have tobacco flavours in mind, Black Note is the undisputed king.

The juices from Black Note come in one main line and the new V line. The original flavours include the Virginia tobacco blend Prelude, the Cavendish tobacco Sonata, the burley tobacco Forte, an Italian Kentucky variety Legato, the menthol Solo and the Latakia (a Syrian blend) tobacco Quartet. The V collection consists of blended mixtures rather than specific tobacco, with Jazz offering American tobaccos, Pop featuring English tobaccos and Reggae adds a menthol blend onto a naturally-extracted Virginia tobacco. The e-juices all use a 50/50 PG/VG ratio, and come in 0, 3, 6, 12 or 18 mg/ml of nicotine.

The prices for Black Note’s juices depend on the line. Most of the options from the main line-up are $29 per 30 ml bottle (about £21.70), with the exception of the specialist Quartet, which is $35 for a 30 ml bottle (£26.20). The V line-up liquids are blended tobaccos, and are priced at a more affordable $23 per 30 ml bottle (£17.20) to reflect that. It’s a higher price than many other options, but for some of the best e-liquid in the UK, it’s well worth paying a little more.

1 – Pachamama

Pachamama nicotine salt e-juice

The 60 ml bottles cost around £7.65 ($9.95) and the 30 ml salts cost £10.75 ($13.99), and you can pick them up here.

Pachamama is a brand from the company that brought us Charlie’s Chalk Dust, with a focus on exotic flavour combinations with the focus heavily on fruity options. Although it’s not a British company, they’re ranked as the best UK e-liquids because they’re widely-available around the world and the flavour is hard to beat if you enjoy fruity flavours. As you’d expect from basically any mixer these days, they also have many of their flavours available as nicotine salt juices, and you can read our in-depth review of Pachamama salts here.

The flavours from Pachamama are almost all fruity, but the combinations are more interesting than they are for most of the brands on the market. There are options like Strawberry Guava Jackfruit, Huckleberry Pear Acai and Peach Papaya Coconut, as well as many other combinations named in the helpfully-straightforward style. However, it isn’t just pure fruit, and Apple Tobacco is a fantastic option if you’re looking for a non-standard tobacco e-juice. The standard 60 ml bottles come in 0, 3 or 6 mg/ml of nicotine, and the salts come in 30 ml bottles with either 25 or 50 mg/ml. 

Importing E-Liquid and the TPD: Can You Buy From the US or Elsewhere?

The EU’s TPD places restrictions on e-liquids sold within the EU, so you may be wondering how this affects our best e-liquid UK list and the brands in it.

The short version is that some countries covered by the TPD permit cross-border sales, and the UK is one of them.

This means that even though the TPD limits the maximum bottle size to 10 ml and the maximum nicotine strength to 20 mg/ml, if you purchase from outside the EU for personal use, these regulations don’t apply.

You can buy nicotine liquid in the UK from other countries, although this isn’t the case for people living in some other EU countries.

Technically, businesses need to be registered with the MHRA to allow cross-border sales to the UK, but the enforcement of this rule appears to be lax. Technically, there is a small risk a sale from an unregistered vendor will lead to problems at customs, but this is generally very unlikely.

In short, you’ll be able to import e-juices from the US for personal use without issues, although you may be charged a customs fee depending on the value of your order.


Finding quality UK e-liquid is a crucial part of enjoying your vaping experience, but with the best e-liquid in the United Kingdom list above you have plenty of options for great vape juice to choose from.

What constitutes the best tasting e-liquid depends on personal preference to some degree, but the brands above have a track-record of producing high-quality e-liquid flavors that ordinarily is met with approval by vapers. So there’s only one thing to do: make some selections and find yourself some new all-day vapes!