Are they worth picking up?
All of the Smoozie e-juices are tasty, especially if you’re a fan of clean-tasting fruity mixtures. The only issue is that there isn’t much variety in the line-up, especially due to the ubiquitous strawberry, and that makes it hard to say it’s a good idea to pick up all of the juices.
The same goes for the “Ice” versions. Sometimes they work really well (Maui Waui and Ki-Berry Pear Sour Ice in particular), and sometimes they just seem like something thrown together for the sake of it.
At $21.95 for 60 ml, the price is pretty good and the quality is impressive, but I’d recommend Maui Waui and Strawberries Gone Wild, along with Ki-Berry Pear Sour Ice, and not much else unless one really appeals.
E-juice flavors might be public enemy number one in the U.S. right now, but the reality on the ground is something vapers all know: vaping would never be as successful without the wide range of flavors available today. Getting the right juice can make the difference between being somebody who vapes occasionally but never fully transitions over to being a fully-fledged vaper who’s quit smoking entirely. There are plenty of options available, and finding the right brand is one of the most important steps to starting to really enjoy vaping.
Smoozie E-Juice is just one name of many in the field, but with five main e-juice flavors, available in standard form, salt e-juice mixes and menthol-heavy “Ice” forms, the Apollo-owned brand aims to offer something for everybody. But is the juice really as good as they make out? Might one of them be the juice that finally makes vaping “click” for you? Are they worth $21.95 for a 60 ml bottle? Our Smoozie E-Juice review takes a look.
Bottles and Label Design
The juices from Smoozie look great and come in quality bottles. The design is quite straightforward, but definitely not in a bad way. Each juice has the Smoozie logo written vertically along the bottle, with a background color to reflect the flavor, and has the name of the juice written across the middle. Underneath this, the major flavor components are listed, so you know what you’re getting in the juice at a glance. The labels also clearly show your chosen nicotine level, along with the usual selection of warnings off to the right, and the nicotine warning along the bottom of the label.
The juices from Smoozie come in the now industry-standard Gorilla bottles, with child-proof caps and dripper spouts included as standard. There’s really nothing to complain about here, which is why these bottles have become industry standard so quickly: they open easily enough for an adult with the right technique but present enough resistance to a child, hold plenty of juice and have thin, well-designed spouts for getting juice into your tank.
Overall the bottles and labels from Smoozie get the job done in style.
Smoozie E-Juice offers it’s main line-up in 0, 3 or 6 mg/ml of nicotine. This isn’t ideal for just-switching smokers (who might need higher nicotine levels such as 12 mg/ml even with a sub ohm device), but their salt e-juice versions of each flavor fill this need well. If you pick up the 30 ml salt bottles, you can get the same flavors in 25, 35 or 50 mg/ml of nicotine, and these are designed to work with simpler, beginner-friendly devices too.
For the PG/VG ratio, the standard (60 ml) line-up comes in a fixed 70 % VG mix, making it ideal for sub ohm tanks and vapers looking for substantial clouds when they vape. Again, the salt e-juice line provides the options newer vapers might need, with the beginner-friendly, higher-nicotine range coming in a 50/50 mix that will work well in the vast majority of vaping devices.
Overall, they’ve done really well in this department too, with the salt nicotine line offering an ideal mix for new vapers and the standard line providing more than enough options for longer term vapers.
Smoozie E-Juice Review – The Flavors
Strawberries Gone Wild – Rating 4.5/5
Accuracy: This is billed as a strawberries, raspberries and tart apple flavor, and the juice definitely hits on all the key flavor notes. The strawberry is definitely the dominant element, coming through straight away and capturing the essence of the fruit really well. Slightly less noticeable but still easy to pick up is the raspberry, which comes through on the nose and adds a slightly tart touch to the flavor but generally blends well with the raspberry. The apple fades into the background a bit, but you notice it throughout your draw and it becomes more dominant as an aftertaste. Overall, all of the fruits come through and the replications are really good.
Overall: This is a delicious juice – it’s pretty much impossible not to enjoy if you like strawberry juices in particular. If you tasted it “blind,” you’d probably just think it was just a strawberry e-juice, but the other components add depth to the flavor that prevents it from being too basic and one-note, particularly with the slight tartness from both the raspberry and apple. The only complaint is that it isn’t too different from a standard strawberry, and you’ve probably tried something very similar before. But it’s delicious none-the-less.
Strawberries Gone Wild Ice – Rating 4.5/5
Accuracy: This is simply Strawberries Gone Wild with the addition of menthol, and it definitely does what it set out to. The original flavors still come through pretty clearly, but they’re topped off with a cooling minty overtone. The menthol isn’t too strong – which might be a good thing or a bad thing, depending on your taste – but it definitely dominates this version of the flavor.
Overall: This juice is just as good as Strawberries Gone Wild if you like a menthol e-juice. Personally, I think the medium strength of the menthol (cooling, but not blow-your-head-off powerful) is perfect for the flavor, but if you like a really strong menthol this probably isn’t for you.
Awesome Apple Sour – Rating 3.5/5
Accuracy: The three flavor components on the front of this say, “Apples,” “Apples” and “More Apples,” which is about as good a joke as you can expect on an e-liquid label, and leaves you in no doubt about what you’re getting here. Thankfully – because it would be pretty embarrassing otherwise – it definitely does taste of apples. The replication is really good, and although it might be nice to have other elements to the flavor it is kind of refreshing that they didn’t try to claim you could pick up specific varieties of apples from the flavor. Again, though, the “sour” element isn’t especially noticeable.
Overall: This juice is good, but the intent as a one-note flavor does hold it back from getting a more enthusiastic summary. The apple is well-captured and it’s an enjoyable juice to vape, but you definitely won’t be recommending that your friends just have to try this e-liquid. There’s nothing much to it apart from an admittedly-tasty apple flavor. It’s good, but nothing great.
Awesome Apple Sour Ice – Rating 2.5/5
Accuracy: This is apples and menthol, and it does indeed taste like apples and menthol. It’s the same menthol as the other juices, about mid-strength and very cooling throughout your draw.
Overall: The menthol doesn’t add too much here. In fact, the flavors don’t mix especially well, to the point where this isn’t quite as good as the standard mix. The menthol isn’t really hard-hitting either, so this one doesn’t really have much going for it unfortunately.
Ki-Berry Pear Sour – Rating 4/5
Accuracy: This is a strawberry and kiwi blend with a touch of pear added to set it apart from the other options on the market. The strawberry and kiwi come through about equally-strongly here, with the two flavors being well-replicated and complementing each other nicely. The pear hits you later on in your draw, impressively true to the taste of the fruit and blending well with the other two components. The only issue when it comes to accuracy is that the juice isn’t really that sour, although the name seems to imply it should be.
Overall: This is another flavor from Smoozie that’s hard to dislike: the fruits are well-chosen and the flavors are accurately captured too. It’s not the most exciting flavor, although the addition of pear was definitely a good choice, but really that’s more of a missed opportunity than necessarily a criticism. It’s definitely one to pick up for anybody who enjoys fruity juices.
Ki-Berry Pear Sour Ice – Rating 4.5/5
Accuracy: As with the other Ice flavors, this is the same as the original blend with the addition of menthol. The menthol on this one is a little punchier or at least more noticeable, with a strong cooling hit at the beginning of your draw that makes you stand up and take notice while still allowing the original flavors to come through.
Overall: The stronger menthol here was a good call – it adds something to the original flavor and actually improves it slightly, making it a little more interesting as a juice. This is a good option if you like a stronger menthol e-juice, but especially if you want something more interesting than the many straight-up fruity options on the market.
Wondermelon Berry Sour – Rating 4/5
Accuracy: This is a mixture of watermelon, cantaloupe and strawberries. The flavor components all come through pretty well, with the watermelon taking prominence in the taste but fighting for dominance with the strawberry and each one taking turns in the spotlight throughout your puff. They've done a great job with the strawberry, as always, and they've managed to capture the watermelon flavor to the same standard. You might struggle to separate the cantaloupe from the watermelon, but overall they've managed to represent every element (apart from the “sour” in the name) in the flavor.
Overall: This is another enjoyable flavor, but the similarities with the other juices in the line-up become more obvious the more of them you try. The strawberry is probably to blame here – it’s really good, but only Awesome Apple Sour doesn’t include it. The melon mixture is probably the saving grace of this flavor, because it has that delicious, borderline-mouthwatering realism, but you only pick it up alternately with the strawberry. There’s nothing to complain about this juice taken on its own merits, but it would have been good for Smoozie to have taken this one in a different direction.
Wondermelon Berry Sour Ice – Rating 4/5
Accuracy: Following in the pattern of the others, this juice is as above but with menthol. There isn’t much to add here, it blends well with the mix and is fairly mild but still cooling.
Overall: The menthol doesn’t take anything away from this flavor, but isn’t really strong enough to especially change things either. If you like a lot of menthol, this probably isn’t for you, but it’s definitely not bad.
Maui Waui – Rating 4.5/5
Accuracy: This juice blends pineapple and mango, with the addition of strawberries (just in case you didn’t have enough strawberry options in the line-up already). The mango is the first thing you pick up here, with the warm sweetness of the flavor dominating the juice, backed up by some sharper elements from the pineapple. Both of these are very true to the real flavors, and really carry the flavor of the juice. The strawberry isn’t especially noticeable, which is basically a refreshing change at this point.
Overall: This is a really good juice, especially because it departs from the strawberry-heavy nature of the line-up. The mango and pineapple work beautifully together, producing an e-liquid with a robust flavor that is sharp enough to awaken your tastebuds but sweet enough to keep you coming back for more. This is definitely one to pick up.
Maui Waui Ice – Rating 4.5/5
Accuracy: The menthol here blends really nicely with the core flavors, and it has a good punch to it too. Again, if you like really powerful menthol it might not be to your tastes, but for a slight cooling hit on top of an already delicious flavor it’s really good.
Overall: This is one of the best options from the Ice editions of the juices: it adds something to the original e-juice without overtaking the original flavors.