If you love sweet flavors and you aren’t completely put off by the $22 price tag on a 30 ml bottle, King’s Crown is an outstanding line-up of juices that you won’t regret picking up. The King is a personal favorite, but every single flavor is excellent.
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Four expertly-crafted sweet and fruity e-juice flavors
Excellent, eye-catching design
Five nicotine levels: 0, 3, 6, 12 and 18 mg/ml
A 30/70 PG/VG ratio – produces dense clouds without entirely losing throat hit
Glass bottles with child-proof caps
Some truly delicious options in the line-up – the King in particular
Perfect for long-term vapers who love sweet, creamy juices
A bit expensive: $22 for a 30 ml bottle
Bound by the Crown might not be to everyone’s tastes
King’s Crown is proof positive that Pip is a master when it comes to mixing delicious e-juice. Fans of Suicide Bunny will find enough familiar flavor notes to keep them happy, but more generally, any vaper who loves sweeter e-juice flavors will enjoy the four juices on offer. The line-up has its own character – a little more so than the Cloud Company – but it’s a character that’s hard not to like. The juices may be a little expensive – $22 for a 30 ml bottle – but if you’re in the market for some truly delicious flavors, they’re worth every cent. There isn’t a bad flavor in the line-up, and every one is a potential favorite.
With Suicide Bunny being a runaway success and the Cloud Company continuing in the same proud tradition but with a boosted VG content, Pip “the Bunny” has a stellar reputation when it comes to mixing e-juice. But while Suicide Bunny and the Cloud Company share a similar appearance and offer comparable flavors, Pip did something a little different before the Cloud Company. King’s Crown offers a line-up of four juices that depart from the tried-and-tested aesthetics and venture towards something more regal. The juices are claimed to be mixed for maximum flavor; a selection of four exciting and unique flavors that continue in the same vein as Suicide Bunny without leaning too heavily on the established formula.
So is King’s Crown proof positive that everything Pip mixes is mouth-wateringly delicious? Can the line-up of four flavors compete with their legendary predecessor? Are they worth $22 for a 30 ml bottle? Does the king deserve the crown? Our King's Crown e-juice review takes a look at what the line-up has to offer.
Packaging and Design
The appearance of the juices from King’s Crown might be a bit of marked departure from the Suicide Bunny style, but the focus on excellent design clearly hasn’t changed. The images are part regal splendor and part imprisonment and decay, with the label for Claim Your Throne being a perfect example: showing a cracked, weathered statue of a woman holding the head of the previous monarch – crown and all – close to her chest in mourning. The bottles all look great, with the realistic visuals standing in stark contrast to the cartoony style of Suicide Bunny and the Cloud Company, with a definitively dark edge to each image.
Outside of the visuals, the bottles do everything you need them to. The name of the juice is written down the side of the label, with the nicotine level displayed clearly underneath it. There’s also the comical nicotine warning taken straight from Suicide Bunny – “Keep out of reach of all the beautiful children, and the naughty ones too.” The bottles are all glass, with child-proof caps and glass drippers on the underside of each. Overall, they’ve done an excellent job in this department.
The PG/VG ratio for King’s Crown is fixed at 30/70, with the balance tipped in favor of VG but only to the same degree as Suicide Bunny. This is a great ratio for longer-term vapers, with improved vapor production thanks to the substantial amount of VG in the mix, but still packing a tiny bit of a throat hit and being a little thinner than a max VG blend. We’d always prefer mixers to offer some choice, but with premium brands like King’s Crown the ratio tends to be fixed so the flavors always remain at their best.
For nicotine, there are five options available for the King’s Crown juices: 0, 3, 6, 12 and 18 mg/ml. This is a standard range of offerings, with the 3 mg/ml option that’s perfectly suited to drippers and the 18 mg/ml for recently-switched smokers making it suitable for pretty much everyone likely to purchase King’s Crown juices. A 24 mg/ml option is always a nice extra, but not likely to be needed for a premium juice company (since just-switching heavy smokers aren’t likely to pay $22 a bottle for e-juice) so it isn’t such a big deal in this case.
King’s Crown E-Juice Flavors
Claim Your Throne – Rating 4.5/5
Accuracy: Claim the Throne is a cream, butterscotch and brown sugar e-juice, boasting the sort of rich sweetness that Suicide Bunny is known for. The result definitely hits on the intended flavor notes, with a soft, rich cream making up the bulk of the flavor and the sweetness from the butterscotch adding some character to the mix. The butterscotch is fairly subtle, but it’s well-captured and blends nicely with the brown sugar. The sugar is hard to pick out on its own but definitely imparts some additional sweetness to the mix.
Overall: A delicious juice from King’s Crown, and one that will undoubtedly go down well with fans of Suicide Bunny. The cream base alone would be very enjoyable – much like the O.B. – but with the addition of the butterscotch and brown sugar the juice becomes really awesome. It’s subtle enough to make a great all-day vape while still having enough of a punch to make every puff delicious. It might have been tastier if the sweetness had been dialed up a notch, but this is only a mild criticism because it’s also the gentleness of the flavor that makes it so easy to keep coming back to.
Fight Your Fate – Rating 4/5
Accuracy: This is a mixture of tart lemon and sweet strawberry; a light, bright and fruity strawberry lemonade-style blend. The juice emphatically accomplishes what it sets out to: the lemon is accurately replicated, with a softened flavor that’s more reminiscent of sipping a glass of lemonade than the sharp taste when you bite into a fresh lemon. The strawberry fights the lemonade for dominance throughout your draw, playing a key role in softening out the sharper elements and providing the core, characteristic flavor for the juice. Sometimes the lemon comes to the forefront, but the perfectly captured strawberry really makes the flavor what it is.
Overall: This is a great juice for anybody who loves fruity flavors, with the slight bite of the lemon blending well with the softer strawberry to produce a flavor that offers equal parts brightness and warmer, comforting sweetness. The flavors are excellently balanced and complement each other well, allowing you to enjoy both individually at different points throughout your draw but blending together to create something that’s more than the sum of its parts. It’s a welcome departure from the heavier, creamy flavors that Pip is best known for, and is definitely an enjoyable juice. It might not be the stand-out option from the line up, but it’s a solid offering regardless.
Bound by the Crown – Rating 4.5/5
Accuracy: Bound by the Crown promises a juice that will capture your attention, with sweet custard mixed with spice and stone fruits. Capturing your attention is definitely an accurate description: the flavor is undeniably unique, with the stone fruits and spice really jumping out at you immediately to produce a sweet, complex and slightly floral flavor. The specific stone fruits included aren’t easy to pick up, but there are notes of peach and apricot, with more possibly hiding in the mix. The spice is pretty mild, but adds a layer of complexity and depth to the flavor. Among this robust set of flavors, the custard fades into the background a little, but provides a smooth, sweet base that pulls the whole thing together.
Overall: This is a very unique flavor that divides opinion a little, and even though I really enjoyed it, I can see why it’s not to everyone’s taste. The fruits provide a robust flavor, and combined with the spice it leads to a taste that can be a bit of a shock to the palate. If the mix suits your preferences, though, the direction it pushes in is a welcome change from the formulaic blends that flood the market: the fruit mixture is interesting in its own right and the spices complement it beautifully. The custard undertones provide some soothing familiarity, but the stone fruits and spice really define the taste. It’s not an all-day vape, and it doesn’t have the broad appeal of the other flavors, but it’s a great juice regardless.
The King – Rating 5/5
Accuracy: The King is shrouded in mystery, with a nebulous description that makes it difficult to know what to expect, but notes of peanut butter, cream and some unnamed savory flavors make up the juice. Peanut butter is the dominant flavor element you pick up from the King, coming through particularly clearly on the nose, with the nuttiness being clear but not overstated, and the flavor bathed in a rich, gentle creaminess. As for the mysterious, possible savory elements to the taste, there is something else hiding in the mix, but I can’t put my finger on what exactly it is, although it definitely adds some complexity to the flavor.
Overall: This is the best of the bunch from King’s Crown for me: an expertly executed peanut butter flavor with the cream nestling the whole thing in a soft, soothing, velvety blanket of deliciousness. The peanut butter is well-captured enough to carry the flavor all on its own, but the additional elements each impart their own character onto the overall flavor and keep you coming back for more. It might be a little too rich to be an all-day vape for some, but for me the level of sweetness is just right, and the juice has just the right amount of punch to be amazing with every single puff. Pick up a bottle; you won’t be disappointed.