Blu Cigs Review

By Lindsay Fox Posted August 21, 2012

Blu’s name is now illustrious, but the e-cigarette itself wouldn’t strike you as having big tobacco funding. There are many positive points about the e cig, but the battery life and nicotine levels aren’t the best for heavier smokers or vapers.

Blu Cigs Electronic Cigarette
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Pros

  • Great vapor performance
  • Smart Pack with "Social" feature
  • Excellent portable charging pack
  • Seven well-executed flavors
  • Smoke juice made in the USA
  • Propylene glycol-free cartridges
  • 24 Hour customer service

Cons

  • Cartridge flavor gets weaker after around 150 puffs
  • Battery life is too short
  • Nicotine content not enough for heavy smokers
  • No noticeable throat-hit
  • Larger batteries and manual options would have been useful

Bottom Line

Lorillard backing hasn't soured the product quality of Blu’s e-cigs, but ironically the product doesn't offer enough to more hardcore ex-smokers. The battery life, nicotine levels and throat hit fall a little short, but the flavors, vapor production and portable charging case provide enough to satisfy more casual vapers.
Price:$69.95

Blu Cigs: Our Expert Review

Blu Cigs Review

blu Cigs is no longer the North Carolina start-up it once was. After being purchased by Lorillard (manufacturer of cigarette brands like Newport and Kent), the brand is now synonymous with the increasing role of “big tobacco” in the e-cig industry. blu electronic cigarette was chosen by the company because they have a pretty solid reputation, so it’s still a consideration for smokers looking to make the switch and vapers alike.

 

After being bought out by Lorillard in April 2012, blu’s president Jason Healy wrote a blog post addressing their new “life with big tobacco,” promising the same commitment to the vaping community and a continued dedication to quality in their products. He admits that there are some challenges to working with such a huge company, but talks down the negative aspects as merely the result of increased regulations and protocols. Regardless of the level of truth in that statement, how blu eCigs progresses is of great interest to the industry, since few e-cig companies boast the financial might of big tobacco. The only worry is that it’s now all about profit and no longer about the vapers.

 

The Premium 100 Starter Kit ($89.95) comes with a portable charging case (with the infamous Social Feature), two Premium 100 batteries, a five-pack of cartridges, USB charger and wall adapter, or alternatively you can pick up the Premium Starter Kit ($79.95), which is the same except with Original (Premium) batteries.

 

 

Packaging and Design

 

The Premium 100 kit comes in a minimalistic black box, adorned with blue and white text and an image of the charging case. The design is purposefully sleek, and whilst it achieves its goal, the lack of an opening and closing clasp makes it a little harder than you’d like to actually get into the kit. When you’ve removed the top you’re greeted to the sight of the charging case, a cigarette-packet like case with the company name and the blue triangular logo on the front. It sparks into life as you open the pack, the logo lighting up and a three LED display on the side tells you how much power you have left. Underneath, you’ll find the manual, cartridges, chargers and a USB cable for topping up the charging case.

 

Blu Cigs Premium 100 Starter Kit

 

The portable charging case has a USB slot on the bottom, meters to show the case’s level of charge and the cigarettes level of charge and the “Social” button on the side. Inside, you’ll find a charging slot for a battery, a slot to store another battery and spaces for five cartridges. You don’t need to screw anything in to set the battery to charge; a pretty useful feature which avoids unnecessary fiddling.

 

Blu Cigs Starter Kit Review - Blu Smart Pack

 

The “Social” feature, however, which vibrates when the case detects the signal of another user’s case or a nearby blu eCigs vendor, seems like it will be of little use in most situations. Locating a vendor might be useful (if you run out of cartridges unexpectedly and happen to be near a seller, that is), but the notion of approaching somebody just because they use the same brand of e-cigs seems unusual. The box would vibrate, which means a fellow vaper is nearby – then what? Do you look around for the stream of vapor and approach them without a second’s thought? Of course you wouldn’t – you’d be too afraid of making a mistake and looking like some kind of brand-obsessed maniac – “Hi, my blu Cigs charging case just vibrated – do you use blu too? No… Oh… My bad.” On a more positive note, the case does slip comfortably inside your pocket.

 

The original blu Cig was a three-piece model, with a separate atomizer and flavor cartridge, but since 2011 they’ve switched the industry standard two-piece design. The new e-cig is a lightweight, cigarette-sized device with a thin golden band separating the cartridge from the battery. The Premium 100 cartridge is actually longer than most you’ll find, meaning that they can offer the equivalent of around a pack and a half of cigarettes. The black models are more high-tech and futuristic in appearance, but the white option looks much more like a traditional cigarette. Both types of battery have matching cartridges, with realistic speckling on the ones for the white battery. There are little images to tell you which cartridge you’re vaping – as an example, there is a little pipe graphic on the tobacco cartridges and an ice-cream cone on the vanilla.

 

Nicotine Levels

 

You have the choice of four nicotine levels with blu Cigs, no nicotine, Low (6-8mg), Medium (9-12mg) and High (13-16mg). There is potential there for managing down your nicotine intake, but the strongest cartridges aren’t likely to be enough for heavier smokers. With the uncertainty in the quoted values, the biggest nicotine consumers could end up with a 13mg cartridge, which is far from ideal. Most manufacturers offer a maximum of 18mg per cartridge, with some offering up to 24 or even 36mg. If you’re a heavy smoker, there are definitely better options elsewhere for nicotine levels. The uncertainty in the quoted levels is irritating, but since a frequent complaint from those who want the technology banned is that there are minor variations in nicotine content, this is actually a fairly up-front and commendable admission.

 

Flavors and Vapor

 

The vapor production is pretty good with the blu eCig, but as the battery wears down you will notice a dip in performance. On a fresh charge, you’ll produce a satisfyingly thick cloud of vapor; enough to satisfy the sensory craving but not a big competitor with the best brands for vapor production. When the battery starts to wear down, you need to give several priming puffs to get a decent amount of vapor. Sadly for the more hardened smokers, the throat-hit isn’t very noticeable at all with the blu eCig – it’s more like a smooth hookah than a hard-hitting cigarette.

 

Blu Cigs Flavor Cartridges

 

This is because blu has teamed up with Johnson Creek Smoke Juice for their flavors. This is an excellent agreement to come to, since Johnson Creek are respected e-liquid producers operating out of the US, but comes with an important caveat. The e-liquid Johnson Creek produces for blu is 100 percent vegetable glycerin (VG, for short), because some people are allergic to propylene glycol (PG), which ordinarily forms the bulk of the liquid. The reason it’s used is that PG creates the smoke-like throat-hit many smokers are looking for, and some VG is usually mixed in because it tastes better. This pretty much sums up the issues and advantages of the flavor and vapor with blu – the flavor is excellent but many smokers (and vapers) won’t be satisfied with the sensation.

 

They may only offer seven different flavor options, but they’re all well-crafted and the majority manage to replicate the intended tastes pretty perfectly. It’s worth noting that Johnson Creek produces the flavors exclusively for blu, so if you’re already a fan of theirs you won’t be getting the same liquids you’re used to. On the whole though, they are robust in flavor, with the Cherry Crush and the Vivid Vanilla being amongst the best options. The cherry has a delicious warmth to the flavor that produces an amazingly accurate representation, making it one you can happily vape all day.

 

The Classic Tobacco flavor is a very enjoyable take on the taste, but if you’re looking for a good replication this is the only one that’s a bit of a let-down – it’s just a little too sweet to really capture the flavor. Again, this is likely because of the VG base, but it’s a bit of a shame given that there’s only one tobacco option available from blu. For menthol smokers, the Magnificent Menthol is great, striking the balance between strength in flavor without being overpowering. Another important point to consider is that the flavors dampen somewhat when you’ve had around 150 puffs, sometimes leaving you yearning for a new cartridge to get the flavor back before you’ve even worked through it.

 

Battery

 

Blu eCigs Battery Review

 

This is the main area that holds back the e-cig, and it is another flaw which hits chain-vapers and heavy smokers hardest. You’ll find that you need to charge the battery after around two hours of heavy use. The manual claims that the Premium 100 batteries last for 150 puffs on a full charge, and the Premium batteries only offer 100 puffs. Even under these ideal conditions, that would only be equivalent to around a 10 pack of cigarettes for the Premium 100 battery. Also, you’re unlikely to get that many satisfying puffs out of a single charge. It’s hard to over-state how much of a downside this really is, since most smokers will get through something around a pack a day, which means almost everyone using blu will need to take their spare (and charging case) along with them at all times.

 

On the plus side, charging is quick, and with the charging case it’s pretty easy to take a spare with you. The USB charger and charging case work as expected, with clear LED lights to tell you when it’s charging and when the battery is ready to use. Longer batteries would have been a really useful option, even if they detracted from the cigarette-like size.

 

Manufacturing and Warranty

 

The build quality of the blu eCig seems excellent, with the “CE” and “RoHS Compliant” marks proudly displayed on the exterior of the starter kit. They impose their own rigorous tests, with an independent quality control team patrolling their facilities every day to ensure only the very best in manufacturing. There were no problems throughout our testing (aside from the capacity of the batteries, mentioned above), and the financial might of Lorillard backing them is likely to mean this will only get better. We didn’t even notice a problem with e-liquid leaking from the mouthpiece tip, which is a pretty common issue with e-cigs. The performance may not be up to scratch in some respects, but the manufacturing quality is without question.

 

You’re covered for defects in the electronics for up to one year (not covering cartridges and disposables, of course), as long as you fill in a form and provide proof of purchase. This is a little more limited than what’s offered by other companies such as Green Smoke e-cigarette or V2 eCigs, but still a decent offering (since a manufacturing defect would likely show itself pretty quickly). When you’ve filled the form in it may take a couple of weeks to process your replacement, however, which is far from ideal.

 

Blu Cigs Review, 3.1 out of 5 based on 7 ratings

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Overall

The blu Cigs Premium 100 package is a very good effort overall, but there are some key issues that hold it back. The batteries can’t hold enough of a charge to last you for a day of vaping, and there aren't any options for things like manually operated or longer ones. For heavier smokers or vapers, this combined with the low nicotine levels makes the e-cig pretty unsuitable. Strangely, one of the only companies with big tobacco backing doesn't actually offer an e-cig that meets the needs of hardcore tobacco smokers. However, if you’re a more casual smoker you’ll find that the delicious flavor profile and smooth draw make the blu Cig very appealing indeed.

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  1. no image
    Richard M

    I tried the Blu system for about six months before giving up on it. The cartridges taste okay, and the charging pack is a good, cool idea; but the batteries are unreliable and inconsistent. Out of five batteries I tried, only three worked, and very unreliably and unpredictably. At best, the life between charges is short. At worst, some charges don’t seem to take at all. You get a few puffs, and the battery starts blinking and needs to be charged again.

    A short battery life could be worked around with extra batteries if the batteries weren’t so unpredictable and unreliable. Sometimes they hold a charge, sometimes they don’t. Sometimes they stop working altogether, and then start working again for no apparent reason. Sometimes the light lights up, but no vapor is produced; and sometimes the light stays on or flashes when no cart is attached, until the battery discharges itself.

    The company replaced one of the defective batteries for me, but the replacement they sent didn’t work. I also purchased an additional starter set and two additional batteries; so I went through a total of five batteries, of which only three worked, all of them unreliably and unpredictably.

    Even with three batteries and two chargers in the rotation, there were times when I couldn’t take a drag because none of the three batteries were ready to use. Most often two would be in the chargers, and the third would be having one of its acting-up times when it lit up, but nothing happened vapor-wise.

    When the light on, but no vapor problem happened, the only thing that seemed to “fix” the battery for a while would be recharging that battery using a computer’s USB port. That took a very long time, but seemed to reset the battery somehow so it would work again for a time.

    Eventually I just got tired of farting around with batteries all day. I switched to a refillable tank-type e-cig that I can use for a day or two between charges, and is also a lot cheaper to use.

    The battery problem is a shame because the carts have a better-than-average flavor and the charging case is a cool, useful idea. With better batteries, I would have stayed with the Blu system because of the taste and the coolness factor. But the unreliable batteries made it more trouble than it was worth.

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    Zach

    So if anyone’s tried the disposable blu’s, those offer a pretty good throat hit, last around 350 puffs, for $9.99 in my home state. That’s more expensive than remaining a regular cigarette smoker. The rechargeable products are easier on the wallet after the initial investment, but sometimes you just get flat out weak cartridges when you buy new packs. I used the basic rechargeable pack for roughly 3 months, and it cut my normal cigarette habit in half. For me, that was worth it, but I am now upgrading to the premium 100′s in an effort to switch over to Blu entirely. The flavors are great, pretty spot on. Blu’s cartridges have already come a pretty long way from when they started. Since this is still fairly new technology I’m giving the company a fair chance to show some more improvement on the throat hit and other things that truly mimic what makes me crave a real cigarette still. Will send an update when I receive the Premium 100′s. In the meantime, try the normal rechargeable pack, see if you like it. Maybe it’s for you, maybe it’s not, but it’s not very expensive for the normal pack. $35 gets you the basic rechargeable pack with 2 batteries and a pack of flavor cartridges included. It’s helped me a lot, it just might do the same for you.

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    Brian

    At first it worked ok. My1st complaint. The cartridges lost their flavor after about 30 puffs. 2. I fully charged the batteries and they last 5- 10 minutes. Left on charge 8 hours lasted 2 min. 3rd and my BIGGEST complaint the case id flimsy at best. I got out of my truck and hit the ground (about 2ft) the lid broke and now it costs more to get a new case than to get a different E CIG.

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    Kaylee

    The battery life was OK for me as I am not a big Vapor user. It did provide a decent amount of vapor but the flavor however, lasted for around 5 to 10 puffs and then nothing but a hint. Biggest drawback of all is the amount of cartridges that simply don’t work at all. You are lucky if you get 2 out of the 5 in a pack that work if you get 3 you have won the Jackpot. Wishing I wouldn’t have wasted my money.

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    Felix

    Bought the blu starter kit and I was off the real stuff for about 8 months, but then after a while I started right back up. The reason I believe is due the poor reliability of the blu ecig. battery life and the overall function of the blu made me crave a real cigarette even more. so more I am on my second attempt at quitting and already have 3 days. hitting the blu right now just for craves. but we will see how it goes, then I will update if I am successful. .

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    cONN wESTON

    LIKE THE FLAVOR, BUT DOES NOT LAST. WILL NOT BUY AGAIN.

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    Phoebe

    The only reason why I bought Blu was because the juice is made in the USA. The garbage battery and cartridges are made in China. I bought the starter kit and 2 extra batteries and 5 packs of cartridges. The cartridges come 5 to a box. Out of the 5 cartridges in every box only 1 worked and that was only for about 50 puffs. The flavor quits after a few puffs. One of the batteries died after a month of use. The other ones need to be charged constantly after only a few puffs.

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    john byrne

    Tastes Great!! Works like crap~~!!!

    Like many other reviewers here, I liked the disposable but don’t want to pay $11 per.
    Got starter kit and BOOM end of satisfaction. You can stop it from drawing in just a few minutes, between battery lack-of-life or cartridge just staring at you. Company is AWFUL at customer service. If you complain, they create a “case”(woo) then some droid sends you their phony disclaimer; only replace manufacturing defects, (oh yeah) tap it oh hard surface, etc…I returned it to a local retailer. I’d guess the 100 sized kit might work, but once burned , twice shy…

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    Ann

    Ok just bought battery is too short but giving it a try my complaint it's heavy

    Cartridges expensive too high nicotine or not enough bummer when new to product might as well kept cigs buy then learn read reviews first .

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    dick kondash

    charger case doesn't last 4 months

    recharger case died after 4 months

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    Dennis

    Battery life is terrible

    Would not buy this again

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    Hosanna

    I loved the disposable, got the original starter kit at costco for like $23, was terribly disappointed! The vape action is terrible, there is no throat hit at all, and half the cartridges don’t work (yes, tried the youtube tips). BUT, I have heard a lot of good things about the Joye 510, and have heard that people take the Blu 100 cartos and use them with the Joye and get great flavor and vape and throat hit, so I am thinking of getting a Joye, but I’d love to know if anyone else has done this first before I buy one! Any thoughts???

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    Eva

    Blu is the first ecig that I tried and I think it’s great. I’ve been vaping since 2012 and I enjoy exploring other brands but I keep coming back to Blu! I’ve read a lot of people complain about the poor battery life. Most of the comments are true, but that’s not a deal-breaker for me. I run through my battery twice a day at most, which isn’t too bad. A longer battery life would have been really awesome though. The best thing about Blu is the flavor. I really love menthol, vanilla and the classic ones. Pina Colada flavor is pretty great, but I’ve noticed that it runs out quicker than other flavors (anyone else experienced this?). Overall, if you’re new to e-cigs and want to try something above average, blu is something i’d recommend.

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    Denise

    Pretty kit but that's about it

    The flavors are decent; the vapor is decent but what good is that when the battery only lasts a few hours. The cig itself is so small and skinny, they’re really easy to lose. I bought this kit and it’s in a drawer somewhere. I wouldn’t recommend it.

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    Rebecca

    Good product overall, needs alittle inprovement in some areas.

    This is the first e-cigarette Ive bought. Tried my sisters green smoke, a little to harse for my taste. I like the flavors at first but after sometime is can taste kind of burnt and not as fresh, so need to change cartiges more often, last about a day. I bought the basic starter pack for $35, which is pretty cheap. UBS charger, car charger and a one year warrantee, which is nice too. No social features and no outlet charger, which I might have to order later. I find myself puffing on it quite all lot cause Im a pack a day smoker, and having to charge them quite a bit. I like the design, very modern and the blue light is more easily distinguished as a non-tobacco product. I would like more flavors to choose from, can’t decide which is my best flavor yet, I guess I like them all. I do like that its made in the U.S.A. and has no extra chemicals added like some of the others. Its the only one advertised on T.V, so I thought this brand might be here to stay for the long run. Ive been paying $60 for a carton of cigerettes for every 11/2 weeks, so I figure I’ll be saving quite a bit of money overtime. Pay about $16 for a pack of 5 carts.

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    hyrulien

    My method

    I have learned a few tricks in making the prodcut more enjoyable. I have purchased the regular starter kit. First thing I did was peel the plastic off of the cartomizer and remove the glue so it is a nice shiney metal. Then I placed a hookah tip on the e cigg which helps not burn my lips. Next I buy my own e juice from the smoke shop and remove the cap on the cartomizer and the little rubber seal. I simply wet the wick on the inside and replace the rubber seal and the cap and throw on the hookah mouth piece. Works like a charm and you can buy the E juice for like $10 and it fills them like 30 times. But as all lithium batteries they will eventually die so you will have to buy the starter kit again later on down the road. I got mine for $30 at a hess station and they had a deal where you get a $5 gift card if you spend $30. So I basically get my starter kits for $25 and they last about 2 months then I have to buy a new one. If you just buy your own E juice and refill it you will save alot of money on the cartomizers. I use the cartomizers that come with the starter kit then I buy maybe 1 more set of cartomizers that blu offers then 1 bottle to refill all of my cartomizers. The whole deal lasts about 2 months. All and all I spend about $25+15+10 every 2 months so $25 a month versus my previous a pack of Analogs $5 a day of around $150 a month. Not to mention I can breath out of my nose now and dont smell like smoke. Yet somtimes I still buy a pack of analogs if im playing poker and chillen with friends.

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    Dante

    Great Vapor & Flavor...Horrible Strength & Dependability

    Been vaping awhile and tried Blu as one of the first brands. GREAT flavor (both tobacco & java) ad loved the thick abundant vapor, But neither lasted long enough for my likes. No high (at least 18mg nicotine strength;daily battery dependability issues and inconsistency of carts (lose flavor fast, ALWAYS get a bum one in a pack of 5) made me swtich. I REALLY miss the flavor and vapor but have found Cigavettes to be a pretty excellent alternative. If Blu would just see to the problems that many users/ex-users have been stating they could capture the market IMO. Are you listening, big-tobacco company Blu????

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    Jonas

    Bad batteries and unreliable cartridges

    I purchased my starter kit about a year ago, but only use it on and off because I get so frustrated with the product. So far, I have had to replace both batteries because they would not hold a charge. Even when fully charged, but battery life is terrible. I estimate that I only get about 50 puffs before the battery needs to be recharged. That’s probably why they designed the pack to recharge the batteries. I have only bought the menthol flavor and it is pretty good. My problem is with the reliability of the cartridges. No matter whether I buy them online or at the store, it is almost a given that at least one out of five will not work at all no matter what I try (tapping it, rolling it as they advise). When the cartridges are new, the vapor quantity is OK, but after about 40 puffs, it is almost a joke. Also, the cartridges get so hot after a few puffs that it is ridiculous! I’m surprised someone hasn’t sued them for having their lips burned! Their disposables are not a true representation of what you can expect from the regular product, so don’t base your decision on the performance of the disposable Blu e-cigs. They are much stronger and produce much more vapor than the regular. I am going to give up on Blu and try a different brand. I suggest you save yourself the aggravation and not bother with the Blu brand.

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    Tom

    Horrible Customer Service, Look Else where

    The Customer service you get from BLU is horrible, they want you to send them the defective parts but when you do it takes them 3 weeks to send you replacement items. If you get mad enough.

    I only had my starter kit for 2 months and nothing works now and they refuse to help. They say they have policies in place to protect them from people trying to rip them off. Which this hurts your average customer. Please avoid BLU different companies have longer and better warranties. DO your research before you purchase BLU.

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    Brian

    I am thankful that Blu was a part of my quitting analog. However, I had bad experiences with their product. Their cartridges are not that good. I just recently spent money on two packs of cartridges that were horrible; one vanilla and the other was menthol. I went through a pack a day, and this is after three months of vapping one pack every three days. There are also the frequent packs that had one that didnt work or flavour didnt last long or exist at all.
    I personally find that the only one worth spending money on is the menthol; as all other flavours run out quicker, especially vanilla. And yes, I did follow the YouTube video of tapping it to get the juice flowing, blowing through it to get more vape and rolling it in my hand. None of which made any true difference.
    This is a good product to start with. But I am finding that there are other products that are cheaper and better. I recommend getting away from cartridges and move to putting your own juices into a cartomizer yourself. You will save yourself even more money and have the ability to mix your own flavours with liquid E juice.

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    Dale

    Love almost everything about blu. I say ‘almost’ because there are some minor flaws, but nothing that would keep me from using them. So here we go. Batteries tend to die out quicker than other ecigs i’ve tried but with the help of the blu pack that doesn’t seem to be too big of a problem. But if you smoke over a pack a day, you should probably move on to a different brand. Customer support reps. has been helpful so far, except for a few instances, which isn’t a bid deal (no one is perfect).

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    suzie

    ripoff… won’t answer any emails and also leave me hanging on the phone on hold for over 45 minutes. Won’t buy any more Blu.

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    Kyle

    Amazing Flavors! Smoke production is almost as good as my cigs. Don’t like the social feature but everything else is top notch.

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    Mystic

    The review above gives Blu a lot of leeway here. My experience was a notch or two down from the reviewers experience.

    I don’t care where it’s manufactured as long as I get a quality product that isn’t so high maintenance with so many hit and miss issues with component problems. Like the batteries being DOA and/or lasting an hour or less. The very limited number flavors is another big down side. I like cloves. I can handle cherry or java as a replacement only for so long then I’m back to smoking my real cloves. And for those of you who think you can’t get them anymore … you can. And for less than half of the price when they were legal to sell and buy here in the states and the government was taxing them.

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    Robert

    Blu Cigs has amazing flavors, Cherry Crush being my favorite of all. But the downside is that the cartridges don’t last more than 200 puffs or so, and that’s with the Premium 100 carts. The first few puffs are incredibly tasty and realistic though, and that’s why I keep going back to them. If they could improve the life of their carts, I would give them a five star. Until then, I’ll stick with my four star rating.

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    Ryan

    I was in love with this product when I first bought it. As other reviews have said, the quality of the product actually goes down as you use it. To start, one of my batteries is already “dead” and will not charge after only 3 months use. (and im not a super heavy user). Also, the battery pack itself charges less and less now even after a full charge. the flavors are great right out of the package. the problem is that they only last in that for about 50-60 puffs. then you get a nice mix of hot burned mix that is just not good. I could handle the flavor going away, but switching to burned flavor is too much. The customer service with blu is by far the worst customer service ive ever ran into. as of right now, I still am waiting over a week for a response via email and phone message even though they inform you that they will respond within 48hrs. This happened on another occasion and they told me that they were “very busy”. thats it. The cost savings is quite low considering the quality of the product. they will replace batteries, but its around a month total with shipping and processing time. Plus, they make you pay for shipping. Do the math and you’ve almost bought yourself a new battery without the hassle. Its a shame because in the new e cig industry, quality will win in the long run as users continue to purchase replacement cartridges because they are satisfied. Hope I at least make you think before you get sucked in with the awesome branding that the company has.

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    David Black

    I recently started using Blu and have to say that I like it. First I ordered the original kit but then realized the batteries were too short and the charge would die out really quickly. So I switched to the premium 100 which has longer batteries. Now I think I’m okay with the performance of the battery, though I’ve noticed over time the batteries die out quicker. The vapor that comes out of the Blu is pretty decent. Flavors are AWESOME!! Definitely try the Cherry, which is my favorite. I actually haven’t had a cigarette in three weeks which is a great accomplishment for me. Blu has some minor flaws but it will do the job for a low to medium smoker. Heavy smokers…probably need to look at other brands

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    Les Dalrymple

    Out of the box on the starter kit I was disappointed. Very limited on vapor, hard to draw to get a good hit, short battery life, and heated up quick. I bought the two e cig kit with the recharge pack and 5 cartomizers. Had to swap batteries 4 or 5 times a day. Getting a good draw was difficult. Called and emailed customer service and never got a response. I finally threw it all in the trash and bought a KGO Riva. Best move I could have made. Got the kit with two complete cigs and cartomizers for 30% less than the Blu. Blu is good for a very light smoker of up to 1/2 pack a day. Over that and you better look elsewhere.

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    Sean

    The way BluCig conducts its business is absurd. It is impossible to get in touch with a representative, and when you do, they are unhelpful and/or rude. I have left several voicemails and emails over the past few days, and have yet to receive a response.

    The starter kit I received is defective. The blue light on the pack remains on or blinks, never fully charging the batteries that it came with, which have stopped working all together. Additionally, my wife bought a pack that charged a different battery for about 10 minutes before it also stopped working. The only things that work are the spare battery and the usb charger. They have made no attempt to rectify this situation.

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    J. Figueroa

    Bought the starter kit. Flavor wise, these are great, I love the menthol and java flavors. Problem is, as other have stated, the flavor goes out rather quick after 25+ puffs and you start to feel a “burned” taste. I took the cartridged apart and found that the burrning taste was coming from the inner tube, which gets burned easily. I suggest you try out a disposable Blucig first, then make the call on the starter kit.

    Customer service is non existant. I’ve tried email and phone. Throug email, you’ll never get an answer when it comes to concerns….but they will quickly answer when it comes to sales. On the phone, you’ll get an automated answer system, that will tell you to hold on for the next rep., a minute or two later, you’ll be prompted to leave a message, which then will tell you the mail box is full….so much for peace of mind.

    The one thing that concerns me the most is the inner tube burning like that. For a product that claims not to have any carcinogens, that can be an issue.

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    Chris

    Ok here is my truthful opinion on blu. I’ve become a ecig addict. If I see one I try it. I love the concept and I love the fact I can smoke in my home and not have to deal with ashe, smoke, etc. As far as blu is concerned they were my first kit I bought. I’ve tried the kit and the disposable. I for one love the taste of the blu. If you could get the same vapor and taste as say the first 20 puffs theywwould receive all 5 stars. Truth is you can’t. Two problems I’ve encountered are the taste becomes burnt tasting and the vapor goes down drastically with each puff. I for one take long puffs and I think the cartridge heats up too hot and maybe burns the fluid or something?? Either way blu taste great, starts with good vapor but neither last long at all. Also the battery won’t last long either but if you keep charging it then you encounter the other two problems I’ve stated. These as I have found with all ecigs so far do not last even close to the claim of “two packs”. Overall 3.5 out of 5 because customer service is above average.

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    Sam

    Love the smart pack. I actually bumped into my friend, whose also using Blu Cigs, at Starbucks. We found each other through the vibration of our smart packs. That was the first time I actually saw the potential of their technology. But I think it would really work well if a large portion of the population carried Blu Cigs with the at all times. This way the chances of running into people randomly would be higher. Good concept though.

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    James

    I think Blu Cigs’ prices are very reasonable. Given the technologies they have implemented in their kits, $79.95 sounds like a fair price. But the batteries need to be improved if they’re going to earn my trust. I have to keep charging my battery every 7-9 hours which is frustrating. I hope they do something about this soon.

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    Jackie

    Pros: cartridge are made in USA which makes me feel a little safer.

    Cons: the battery life is disappointing, the cartomizer heats up very fast, the vapor production isn’t impressive, and the cartridges don’t last more than 150 puffs.

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    Gordon

    The great thing about Blu Cigs is that the e-liquid in their e-cigs is made in the U.S. rather than overseas. But unfortunately, the flavor of their cartridges is short lived. The battery power in Blu Cigs lasts a short amount of time compared to other brands like V2 and Green Smoke and the vapor production is lower. Also the cartridges seem to dry out sooner than other brands.

    But I do love the packaging and presentation of Blu. Also I think they have a good future ahead of them, especially since they signed a contract with an actor to promote their products. Hopefully we’ll see more of this in the future.

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